Tag Archives: Graphic Design

Discover the Potency of Visual Branding

Posted on March 6, 2012 by Denise Lones

Now, more than ever, we live in a visual society. From the “MTV Generation” to today’s obsession with the internet, getting spotted is all about having visuals – graphics, colors, designs, pictures, fonts and more. The old adage that a picture tells 1,000 words hasn’t ever been truer than it is today. Your business must form a visual bond in the minds of customers or it risks being forgotten and overshadowed by businesses that are able to create a visual impact. Continue reading →

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Good Web Copy Boosts Search Engine Visibility!

Posted on August 29, 2011 by Jerry Crockford

Web copywriting is difficult and requires a lot of skill for the copy to be “visible”. This kind of writing is very different to say, writing a business brochure. The web copywriter has to think through what will happen when people land on the page and more importantly, getting them there in the first place. The site’s content has be visible for ‘head’ keywords you want to rank for as well as for the more engaging ‘long tail’ keywords. Continue reading →

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Tips For Making Your Graphic Design Reach More People

Posted on February 25, 2011 by Jerry Crockford

As you plan the design for a brochure or website, it is important to remember that people take in information in different ways. To cater for this, you must structure the layout so it is comfortable for a range of people to connect with the message – while not pushing away others who see things differently. Continue reading →

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